W Abrasives benefits from the historical expertise of Winoa and is proud of its position as the only world brand capable of providing its customers with overall shot-blasting and granite-cutting solutions.
To ensure the total satisfaction of its customers, W Abrasives implements a unique Premium approach (Premium Products, Premium Solutions, Premium Services) with a range of exclusive services (test centres, training programmes, etc.).
W Abrasives thereby gives proof of its determination to become a world partner and key player in the success of its customers.
In 50 years, Winoa has become the undisputed leader of steel abrasives. Through its brand name W Abrasives and other local brands, it has captured more than one third (34%) of the world market, with a strong and stable position in developed countries and an increasing share of the market in emerging countries, which have become the driving force behind expansion because of their massive needs with regard to basic infrastructure and capital goods.